Jeep

The AdMaxim creative team built a four page highly interactive ad for Jeep’s campaign to promote the new Grand Cherokee. The Ad features a beautiful image of the front view of Grand Cherokee as the landing page, from which the user can click to see the rear view of the vehicle, or proceed to request a brochure or test drive. When the user proceeds to the brochure and test drive pages, the user can then input a few lines of information. After they do so, they are thanked with a simple and well designed “Thank You” page. This data is then transmitted to the client for their follow-up. The ad focuses on presenting the highlights and amenities of the Jeep and driving interest with the front and rear views. The simplicity and clean design of the form makes it more likely to be filled out by the user, which drives client follow-through and campaign interest.