Range Rover were looking to raise awareness and in doing so boost sales of the Range Rover and Range Rover Sport. The campaign was spilt into two phases with the awareness strand looking to drive engagements and the performance strand looking to drive sales. The two strands used a blend of creatives including 360° rich…
A rich media experience giving users the options to view the Jeep Grand Cherokee from multiple angles and book a Test Drive directly from their phones.
Fiat 500L The AdMaxim Creative team put together a premium three page unit, which showcased car imagery as well as two forms with the option to book a test drive or request a brochure. The tracking on the unit enabled the campaign to be optimised towards users filling in the forms.
