One Direction – Dance Game An exciting game created to give fans the pleasure of listening to One Direction’s hit song “Steal My Girl” while getting them pumped up for the On The Road Again Tour 2015. This game has clear and simple instructions which make the experience even more fulfilling. All that was required was…
Live Lounge Game A bespoke track guessing game was developed for the Live Lounge compilation. The game mimicked a vinyl player and allowed the user to play miniclips of tracks on the album and guess which artist had performed the track.
Bruce Springsteen Classic Album The Bruce Springsteen 3-D cube was designed to showcase album artwork from key titles in his stellar career. The user can swipe the cube to view its different facets. A button at the bottom of the page allows users to click out to iTunes and purchase any of the albums featured.…
BBC Radio 1’s Live Lounge BBC Live Lounge Album has been an annual album since 2006 that exhibits well-known artists. To display the 40 tracks available in the album a mini mix was presented in an interstitial format which featured all the highlights. The user could pause and start the song as they wished. The CTA…
22 Jump Street’s Social Game An interstitial allowed the user to play the trailer or to ‘Go Undercover’. Playing the game required the user to take a picture of themselves or a friend so they could ‘Bling’ the picture with various disguises. The image could be shared on Facebook, Twitter or Instagram.
Objective to drive album “Ora” to the top of the Album Charts using tight location and vertical demographic targeting.
Multiple banners and interstitials were used to promote Beyonce’s fifth studio album which became the fastest-selling album in iTunes Store history.
Soulful House album Two of the most popular tracks could be played if the user engaged with the interstitial. Music would start playing upon the consumer touching one of two corners. Each corner played a different track and would stop if the user released contact. This ‘fun’ mixing of tracks produced great engagement rates.
Arctic Monkeys Two Tabbed Rich Media A banner expanded into a two tabbed unit. The first provided a video of the Arctic Monkeys’ hit single with a CTA to download the song. The second tab allowed the user to share the video on Facebook and Twitter.
Katy B Multi – Track Collage An interstitial presented the option to play six track snippets from Katy B’s album Little Red. A CTA took users to Katy B’s iTunes page where they could proceed to download the album. Little Red went on to become Katy B’s first no.1 album in the UK charts.
