The Bureau: XCOM Declassified Shooter Game An interstitial used the game’s style to present a five tabbed experience. Screenshots, videos and a storyline were provided to give in-depth information. The other two tabs gave the user to follow 2K Games on Facebook, Twitter, YouTube and a CTA to pre-order the game.
Manic Street Preachers Futurology Multi-Track Stunning visual imagery combined with an audio player with clips from key tracks provided engagement for this ad promoting the Manich Street Preachers’ latest album. The user was able to click out to purchase the album on iTunes.
Shift K3y Touch An interstitial was created around the concept of the track Touch. ‘Swipe to listen’ encouraged the user to engage with the ad which played music when touched. A funky multi-coloured worm followed the contact across the screen. A CTA took users to iTunes.
Jeep – Grand Cherokee The AdMaxim Creative team put together a premium three page unit, which showcased car imagery as well as two forms with the option to book a test drive or request a brochure. The tracking on the unit enabled the campaign to be optimised towards users filling in the forms.
Burberry A/W Collection Burberry ran a campaign with AdMaxim for their new trench coats and other festive gifts during the build up to Christmas, exclusively on premium, high fashion inventory. The rich media ad comprised of a product gallery of Burberry’s luxury festive gifts, as well as links to a store locator and the Burberry…
